Whappy Gamification MSM is designed for particularly segmented and dynamic organizations, for which facing the turnover of users, different skill levels, the training and the day-to-day operations is particularly complex.
In this context the principles of gamification are useful for selecting and nurturing leads, but also helps the acquisition and analysis of new customers.
The growth of the sales network and the selection of the most suitable subjects for the important roles become easier, thanks to the possibility to analyze their skills and attitudes.
More engagement, better training, greater control over the results, higher productivity
The app is based on the gamification logic and allows to generate interactions and activities outside the network, to collect data and make them available to the purposes of the central organization but also the single user.
Since the data collected are based on real interactions, the entire MSM structure can access to a much more accurate conversion process. Therefore, lead generation becomes much more reliable with conversion rates that go beyond the usual levels.
Measure the lead generation in B2B
Users can navigate in an app with a simple interface, developed focusing on UI and UX, available also for mobile. The app provides all the tools for managing the business relationships and can be integrated into the most common management softwares and CRM.
Benefits of gamification for the MSM:
- SKILL DETECTOR, selection of the sales force, role plays
- MEETING SCHEDULE, direct checking of the network and reports of the business visits
- BEHAVIOUR TRACK, immediate tracking of KPIs through the behavioral pipeline
- CHECK NETWORK, real time checking of the network of subgroups, KPIs and profitability
- DAY BY DAY, management of every team group’s daily activities through facility process
- E-LEARNING, managing and distributing contents for training, role plays and verification tests based on dynamic learning
- PRODUCTIVITY TOOL, that can be integrated with all major CRMs or SFAs
- LEAD GENERATION, form for the lead generation, follow up list and timetable
- LOYALTY MANAGEMENT SOLUTIONS, contest creation module, mktg and CMS mechanics
- DYNAMIC SETTING REWARD, rewards and goals can be configured in PBL (Points, Badges and Leaderboard)
- OMNICHANNEL DELIVERY MODULE, to communicate with different formats: mail, sms, social
- AUTOMATIC LANDING PAGE, for managing inbound marketing activities
- TEAM BUILDING, based on comparative results and selection of groups and subgroups
- AUTOMATIC INTERACTION NOTIFICATION, with interactive triggers based on behaviors, dynamic event scheduling
- EASY MODULE EDI, electronic data interchange EDI for CRM / SFA / SOCIAL NETWORK integration for enterprise solutions
- CONFIGURABLE DASHBOARD, for managing and controlling all network KPIs
- MOBILE APP, access to the system on desktop and mobile with ANDROID, WINDOWS or IOS versions
Each feature is designed for reaching the fundamental purpose of improving the productivity of your team