The future of business consulting: from project executors to strategic partners to discover the new Blue Ocean of business consulting.

The future of business consulting in the coming years will be bright! business consulting will play a key role in the coming years its role and service mode will change profoundly, let’s see why!

By now, the moment of uncertainty is clear to everyone! In the future, with impending changes just around the corner, businesses will undergo profound transformations and will need to greatly accelerate their ability to innovate and manage complex scenarios in order to remain relevant.

Generating profit will probably no longer be the main focus in the coming years, but the ability to remain impactful to maintain share in an even more difficult and changing market.

THE FUTURE OF CONSULTING: Gartner's TOP 10 strategic predictions on 2023

The dematerialization of consumption has also led organizations to focus on goods-related services, making hybrid offerings between the physical and digital worlds .

Products, services will become more and more experiences and will therefore be increasingly distributed and equipped with a digital part, requiring specific strategies .

Consulting therefore will increasingly struggle regardless of technology, many business consulting signatures will therefore begin to expand and “incorporate” technology parts to remain competitive and raise the level of service while maintaining dominance and leadership of new skills.

Phygital The future of business consulting, what the work of the future business tecnhology consultantg will look like

Prestigious and expensive locations will become less and less important due to access to cloud-based resources, the ability to collaborate remotely, and digital communication, all of which will require business support and advice to implement.

Both direct and BtoB sales networks will increasingly have ways to intercept and interact with customers in a phygital, omnichannel environment to new hybrid sales models. We can already see the first concrete examples.

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The direction therefore taken in recent years is already concretely visible in the market; at this juncture, technology has had a significant impact on many sectors, including inevitably business consulting.

In this article we will look at the role that technology will play in business-facing consulting-type jobs, how jobs such as HR, marketing, sales management and operations will soon face a paradigm shift disrupting established methods and creating new best practices hitherto not even conceivable.

The role of technology in the future of business consulting

In this future, now taken for granted, a central role is undoubtedly destined for technology platforms.

The future of consulting: Companies using the Cloud by 2026 for digital transformation

Technology platforms will continue to revolutionize the work of counselors, as they have been doing for a few years now, increasingly transforming their professions and requiring new skills, tools and working methods.

“now the future of business consulting also cannot do without digital”

The business consulting scenarios that will benefit from this will be many.

The HR sector will undoubtedly be one of the most affected by digital transformation. Employee experience, performance management and artificial intelligence platforms will be increasingly used to increase employee engagement and productivity.

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HR consultants will therefore need to learn how to work with these new technologies to remain competitive.

“The future of business consulting is through digital transformation”

Vocational training will also be increasingly digital. HR, HCM and training consultants will need to integrate digital learning into their programs, using e-learning platforms, virtual reality and AI technologies. They will use methods for training and learning based on continuous emprovement with learning by doing, inductive and extremely usable methods that until recently did not have adequate technology.

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In fact, thanks to third-party integrations (APIs) of products already available on the market (APIs are basically platform interface systems that allow data exchange between different ecosystems) it will be possible to create highly customized solutions with ad personam training paths, create and manage content, prepare competency testing systems, and administer questionnaires at the click of a button.

What will the counselor of the future look like? its know-how will necessarily go through technology integration

This will permanently free training managers from operations, an issue that until yesterday drastically limited projects due to the excessive expenditure of resources this type of operation would have entailed.

Consulting digital requests from Italian companies, multiple responses in %

For the training part, therefore, data analysis will also be key to assessing the effectiveness of training and making the necessary corrective actions. Also in this direction there will be an increasing tendency to create systems to automate the entire process with the help of AI.

As for business consulting in marketing and sales, technology platforms have long been supporting and revolutionizing the way companies interact with businesses.

“Whether you’re in HR, Marketing or Sales consulting now you can’t pretend anymore, either you take dominance of technology or technology will take dominance of your work!”

Sales networks are increasingly rapidly developing new Phygital sales methodologies that take into account the profound changes that have already occurred and the impact that technology has had in them. In this context, the role of the business consultant as an enabler and facilitator of technology becomes crucial.

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Advisors will increasingly actively use customer data to create personalized strategies using digital communication channels such as social media, chat, and email marketing, all connected to create a seamless and consistent experience.

Here, too, data analysis will become an increasingly important element in identifying and anticipating market trends and customer behavior.

Basically, whoeverhas better data quality and can organize it into efficient algorithms will win mathematically over the others.

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How Artificial Intelligence will revolutionize business consulting: future benefits and opportunities for business consultants

So we have seen how technology and Artificial Intelligence (AI) is revolutionizing business consulting in all areas, including HR, business and operations. The use of data management and collection platforms coupled with AI may give an innovative boost to the business consulting world to the point of changing even their own business model.

According to a study by Accenture, by 2022, AI couldincrease theproductivity of83 percent of workers by increasing the knowledge worker by 35 percent. In addition, the use of AI can help consultants manage and analyze large amounts of data, improving the accuracy and speed of their analyses.

The future of technology consulting, AI impact statistics on productivity and employee co-involvement

In business consulting, AI can be used to analyze data on customers and market trends, helping consultants identify new business opportunities and make informed decisions.

In essence, AI that can be easily integrated with existing software and platforms will enable an exponential increase in the support offered by the collected data, making it available again in terms of insights, training, improving the training process, business directions, and so on.

In this regard, these are the indications of desires expressed by a survey according to Forrester by users on the implementation of AI:

The future of consulting: BUSINESS CONSULTING: AI-driven experiences are Winning Customers Over - what users are asking for in AI

In addition, according to Hubspot research, 63 percent of companies that have already used advanced technology solutions such as AI reported improving their productivity by 5 to 20 percent.

The future of business consulting, a Blue Ocean full of opportunities but not without risks

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So the market for digital business consulting looks very promising; here are some trends that will be part of the digital transformation for the next few years:

  1. Increasing adoption of cloud solutions with AI: According to Gartner research , by 2025, 90 percent of organizations will adopt cloud technologies to improve their efficiency and innovation.
  2. Rise in cloud solutions consulting: still according to Gartner, the global market for cloud solutions will reach $200 billion by 2026. Much of this will be devoted to services and the future of business consulting.
  3. Adoption of advanced technologies with AI: Business consulting is embracing advanced technologies such as artificial intelligence and machine learning to improve decision making and reduce costs. According to research by Accenture, the global artificial intelligence market will grow 26 percent annually through 2024.
THE FUTURE OF CONSULTING: Statistics and percentages of Criteria for choosing technology consulting support.

4. Increased customization: cloud solutions enable greater customization of business processes and user experience, providing advice that is increasingly targeted to the specific needs of the company and its customers; this will enable exponential growth in the massive adoption of new solutions.

5. Increased attention to data security: the use of cloud solutions requires increased attention to data security, particularly with the increasing adoption of remote work. Companies therefore require increasingly specialized advice on data security risk management.

6. Expansion of the online training market: the use of cloud solutions for corporate training is growing steadily due to the increased flexibility and accessibility offered by these solutions. According to research by Gartner, the global online education market will reach $370 billion by 2024.

7. Use of gamification in training, sales, loyalty programs, and promotions: gamification is increasingly being used in corporate in various forms due to its ability to make the process of engagement and involvement more effective. According to Accenture research , the use of gamification increases productivity rates by 40 percent.

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The future of business consulting, stakeholders and the new paradigm shift

The real big challenge for all consultants of digital transformation is managing the Players and suppliers who take part in a digital transformation process.

Let’s look in detail at the point and what typically happens in a digital innovation process!

Digital transformation teams are on average made up of three types of players, they are normally composed of a trusted integrator, a vendor (who proposes the specific software solution), and one or more consultants who specialize in a specific topic, (normally specializing on the problem they want to solve, sales, HR, marketing, operations…).

Often these teams are composed of professionals recruited from different backgrounds, which means they work together temporarily on a project. They share the team with other professionals or companies that have been selected specifically to solve that particular problem. In addition, they operate with well-defined deadlines, with sprints taking place with predefined cycles and deadlines.

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However, this approach does not allow the company to have a homogeneous team with a community of purpose.

The risk is that there is a lack of sensitivity and direct experience of the problems that are actually experienced on the ground. In an ongoing digital innnovation process, such information is simply reported by the different departments of the company through their respective managers. Thus, this externally managed abstract process is not conducive to depth or to finding solutions effectively.

In an ongoing process of digital innovation, this information is simply reported by the different departments of the company through their managers. However, this abstract process, managed by consultants externally, is not conducive to depth or effective search for solutions.

THE FUTURE OF CONSULTING, stakeholders and players in the world of digitization, ecosystem and method

Innovation and Gamification, the necessary ingredient to ensure data collection

There is basically a lack of a real sense of urgency of those who live the innovation problem day by day “paying the price” resulting in inefficient processes.

The heterogeneity therefore of teams dedicated to digital transformation and the lack of shared experience in the field prevent a uniform culture of change.

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Therefore, this not only prevents specific development of responses but also prevents continuous cyclical process modeling for continuous improvement since the work teams are as mentioned predominantly temporary.

The problem then of managing teams dedicated to digital transformation is a major obstacle to successful digitization today . It is therefore not a problem of the skills of different players but of how the transformation process is structured.

From here, the risk of failure of a digitization process then inevitably becomes high, this is what will make a type of business consultancy specializing in digital transformation increasingly necessary.

THE FUTURE OF BUSINESS CONSULTING: Statistics in failure rate of digital transformation projects

On the other hand, there is a tendency to quickly opt for standard solutions, usually a market-leading vertical application that specifically solves a given problem. These prepackaged solutions are useful for companies that wish to achieve quick results and create initial experience, but they rarely prove lasting in the medium and long term, precisely because of their specificity. It then becomes difficult to transform this type of solution into something truly modelable, scalable, and suitable for the consulting organization.

“Avoid the technological me too in counseling, you risk erasing your distinctive elements.”

At the same time, the logic of me too (taking solutions already adopted by other competitors so as not to make mistakes) is likely to be the solution opted for the most, at the same time, however, it risks flattening the consulting organization’s offerings to fit the processes of standard software.It is obvious evidently that the opposite should be done, it will be necessary to enhance the distinctive features that create competitive advantage by making a consulting firm unique.

“So which way to choose between a standard platform and software customization?” Make or Buy?

The choice between a standard platform and software customization is a crucial decision in the digitization process of consulting organizations. Therefore, in order to achieve added value from consulting through technology, it is necessary to rebuild an operational framework that takes advantage of the potential it offers.

This balance between method uniqueness and standardization within a framework represents a unique opportunity for consulting organizations. This in all likelihood will be the future of business consulting.

Becoming facilitators for businesses, offering “ready-to-use” solutions with unique customizations, represents a true “blue ocean” to explore. It is a unique way to standardize distinctive competitive value, the result of experience gained in the field and specific know-how typical of a consulting firm.

Solutions management consulting network word tag cloud future business technology consultancy:

The choice between a standard platform and customization obviously depends on the specific needs of the organization and its strategic vision. It is precisely in this pursuit of uniqueness, the application of one’s know-how and the creation of a method, that lies the possibility of creating a unique and non-replicable competitive value to offer the market.

What are the main advantages for a consultant in approaching digitization?

Listed below are ten benefits that consultants can gain from digital transformation and their positive implications for the future of technology-supported business consulting.

  1. Access to more data: digital transformation enables consultants to collect, analyze, and use large amounts of data, which can help identify hidden trends and patterns within business operations, and consequently make informed and more effective decisions.
  2. Improved productivity: by digitizing many business processes, consultants can help companies improve their productivity and reduce operating costs, freeing up time and resources for more strategic activities. Using and having your clients use platforms can therefore help you do excellent data collection, an essential element of data-driven management.
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3. Ability to work remotely: digital transformation has made it possible for many companies to offer the remote working possibilities, and this enables consultants to work with greater flexibility and collaborate with colleagues and clients around the world. This made it possible to virtualize and expand quantitatively and qualitatively the support of third parties by easily undermining them with “community or market place” logics.

4. Increased service quality: digitization can enhance the quality of service provided to customers and improve the overall customer experience, which can lead to increased customer loyalty and satisfaction. In essence, highly structured processes can be submitted to customers in a simple, easy-to-understand and share way.

5. Greater personalization of business consulting service: data collected through digital transformation can help consultants better understand clients’ needs and tailor the services they offer in a more precise and targeted way. The consultant in essence ends up gaining leadership as the holder of the systems for generating the data collected and interpreting it in the context

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6. Increased speed of response: by automating business processes, digital transformation can help advisory organizations respond more promptly to customer needs and provide better and faster service.

7. Increased flexibility: digital transformation enables companies to adapt more quickly to market changes, which can help consultants work with greater immediacy and precision, quickly putting innovations into system thanks to digital tools.

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Data driven, The future of business consulting for results management

Technology therefore is revolutionizing the work of consultants in all sectors, making consulting increasingly data-driven and data-driven. This means that advisors are inevitably becoming more dependent on data analysis to make informed decisions and provide personalized service to their clients.

In the HR sector, the adoption of technology platforms for candidate selection and human resource management is leading to greater efficiency in personnel management. HR consultants can use the data to identify the most qualified candidates, assess employee potential, and provide targeted performance feedback.

In the education sector, technology is providing new opportunities for online training and the creation of customized digital content. Training consultants can use the data to monitor the effectiveness of training, identify areas in need of improvement, and tailor training programs to the needs of individual employees.

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In marketing and sales, technology is revolutionizing the way consultants interact with clients. Data collected on customer behavior can be used to create customized marketing strategies and to improve the effectiveness of sales activities. In addition, marketing automation platforms can simplify sales processes and improve efficiency.

What will be the consequences of this?

Soon, consultants, thanks to the data-driven approach, will discover valuable information about their own work that will enable them to bring additional value to the consulting process. This will lead to a unique distinction in the market, a distinctiveness that, if supported by the results achieved with customers, will inevitably be considered of great value and have a strong demand.

In general, data-driven management, the use of data and technology can bring numerous benefits to consultants, chief among them being data-driven management. Data collection and analysis therefore can help advisors make informed decisions and tailor their service to specific needs by better involving their clients in decisions.

“Are you a counselor? Take advice!”

Therefore, the use of ready-made platforms and digital tools are not enough to make such a profound paradigm shift. What is needed is a more structured approach that leads first to a change of mindset and then to a real upgrade of skills related to the digital world.

Consultants will need to develop the ability to adapt quickly to rapidly evolving technological changes. Digitization of processes will become increasingly widespread, with the use of digital tools to manage complex processes of the organizations they lead.

The future of business consulting will undergo a profound change; data-driven will lead to a fundamental change in the mode of proposal.

With the use of data, bids to the market by consulting firms will be able to be directly based on performance, allowing the bidding to be divided between fixed project starting costs and success fee based on specific objectives and KPIs that can be tracked in this case in a much more objective and systematic way thanks precisely to data driven.

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This will allow consultants to propose customized, goal-oriented solutions much more aggressively by encouraging experimentation with new solutions due to a low cost of access.

“With the advent of data driven and AI, will the future of business consulting be commission-based?”

In essence, setting measurable and well-defined goals and KPIs will enable consultants to concretely demonstrate the effectiveness of their solutions and provide their clients with an accurate account of the results achieved, To this enormous advantage should be added the “exclusive” ability of consultants to be able to treasure the insights gathered and thus propose a path of continuous improvement to their clients, Definitely excluding all competitive intromission of competitors and improving the bond and relationship of trust with the customer itself.

The alternative otherwise would be what? can you imagine it?

By enabling the creation of new and specific insights, the technology will give consultants the opportunity to explore new avenues, optimize their methods and integrate them with the new tools available. Conversely, if a counselor remained in “standard” practices, he or she would be overtaken by algorithms that would quickly take over what is already acquired and now available from the best practices of counseling work.

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How to protect yourself from competitors and increase supply: the importance of integrating skills with technology

So we have said that the use of technology is crucial to the digital transformation of the consulting world, but it is important to be careful not to lose its identity and specificity.

Indeed, the value of the consultant lies precisely in his or her specialization, so it is necessary to choose ad hoc digital tools that are truly in line to interpret and transform the consultant’s skills into execution .

The risk, otherwise, is to flatten the commercial offering to customers, to fall back into “the many” who are lost behind standards proposed by “over-the-counter” software … thus losing precisely those distinctive features that make it unique in the eyes of the customer.

“Make your competition in business consulting, not technology platform competition.”

For this reason, it is important to find tools that can recreate one’s operating framework, which must remain unique and faithfully represent the processes on which the consultant already gets results.

Develop with digitization your blue ocean in your area of expertise by avoiding following predetermined process formats.

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So watch out not to be “used” by technology but on the contrary to use it properly, only then can technology become a real support to improve the advisor’s activities and increase the added value offered to clients.

In summary, the future of business consulting is and will be increasingly strongly influenced by technology. Digitization of processes, data analysis and artificial intelligence will be increasingly present elements in the work of consultants. The result of their work can therefore no longer be prescinded from them.

In order to remain competitive and offer an increasingly innovative and quality service to their clients, consultants will basically have to make their own specific digital transformation, invest in training and the acquisition of digital skills in order to “rebuild” their operational framework in “their own image.”

The Future of Business Consulting therefore is already here among us with platforms and AIs ready to interpret, enhance and expand the best consulting models.

The limitation now is human expertise and creativity in the proposed business models.

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