Guide: track the real ROI of digital transformation thanks to gamification

Everyone is talking about digital transformation , the proposal of new digital tools to optimize business performance is practically endless , but what is the real ROI for your organization?

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Guide: track the real ROI of digital transformation thanks to gamification

Everyone is talking about digital transformation , the proposal of new digital tools to optimize business performance is practically endless , but what is the real ROI for your organization?

DOWNLOAD THE GUIDE

To write the guide, we interviewed CEOs who asked us these questions

Also according to IDC’s Worldwide Semiannual Digital Transformation Spending Guide in 2021, nearly a third of G2000 companies are already spending 10% or more of their revenue on their digital strategies.. The speed of transformation, change and adaptation is becoming a business imperative for everyone.

According to Mckinsey research from 2019 , only 16% of respondents said digital transformation has successfully improved performance in a sustainable way. The cause of these failures is made clear by the IDC report (2018): 70% of digital transformation initiatives have failed due to insufficient collaboration between business areas, integration or project management by employees.

You are most likely right. According to Forrester 2020 research , 72% of CEOs said they are continuing to invest in outdated legacy technologies rather than pursuing new digital innovation projects. The reason is heavy resistance to change by the company staff.

According to Gartner (2020) 93% of CEOs believe that the biggest obstacle to corporate digitalization is the change in corporate culture and way of working. It is also interesting to consider how, thanks to gamification, employee engagement can increase by up to 30% (Statista 2019) , a fact that can really make a difference in a complex digital transformation process.

The concern of many CEOs to continue the digitization journey is to ensure ROI in terms of increased productivity and sales in the long term. To do this, it is necessary to have tools and technologies capable of making relevant KPIs available in real time. Again, staff involvement and ease of use are the key to success. In fact 65% of users want CRM and tools to be easy to use (IBM).

What real and real problems will help you solve our guide

Surely when starting or implementing a digitization process you will have to foresee and face the following problems:

  • The real benefits of digital transformation are not understood.

  • Companies remain organized in silos, they do not make information transversal with the real risk of “digitizing inefficiencies”.

  • Pre-existing processes prior to digitization are not restructured.

  • Your people don’t want to use new, unknown technologies imposed in a top-down fashion.

  • The instruments you have already invested in are being used incorrectly or not used at all.

  • It is difficult to integrate new tools for reasons of compliance with policies, security, past infrastructures and existing software.

  • There is also a basic resistance in middle and top management for questions of domain and knowledge of technologies combined with the risk of failure.

  • You can’t directly link costs incurred with productivity gains.

DOWNLOAD THE GUIDE

To write the guide, we interviewed CEOs who asked us these questions

Also according to IDC’s Worldwide Semiannual Digital Transformation Spending Guide in 2020, nearly a third of G2000 companies already spend 10% or more of their revenue on their digital strategies.. The speed of transformation, change and adaptation is becoming a business imperative for everyone.

According to Mckinsey research from 2019 , only 16% of respondents said digital transformation has successfully improved performance in a sustainable way. The cause of these failures is made clear by the IDC report (2018): 70% of digital transformation initiatives have failed due to insufficient collaboration between business areas, integration or project management by employees.

You are most likely right. According to Forrester 2019 research , 72% of CEOs said they are continuing to invest in outdated legacy technologies rather than pursuing new digital innovation projects. The reason is heavy resistance to change by the company staff.

According to Gartner (2018) 93% of CEOs believe that the biggest obstacle to corporate digitalization is the change in corporate culture and way of working. It is also interesting to consider how, thanks to gamification, employee engagement can increase up to 30% (Statista 2018) , a fact that can really make a difference in an articulated digital transformation process.

The concern of many CEOs to continue the digitization journey is to ensure ROI in terms of increased productivity and sales in the long term. To do this, it is necessary to have tools and technologies capable of making relevant KPIs available in real time.
Again, staff involvement and ease of use are the key to success. In fact 65% of users want CRM and tools to be easy to use (IBM).

What real and real problems will help you solve our guide

Surely when starting or implementing a digitization process you will have to foresee and face the following problems:

  • The real benefits of digital transformation are not understood.
  • Companies remain organized in silos, they do not make information transversal with the real risk of “digitizing inefficiencies”.
  • Pre-existing processes are not restructured prior to digitization.
  • Your people don’t want to use new, unknown technologies imposed in a top-down fashion.
  • The instruments you have already invested in are being used incorrectly or not used at all.
  • It is difficult to integrate new tools for reasons of compliance with policies, security, past infrastructures and existing software.
  • There is also a basic resistance in middle and top management for questions of domain and knowledge of technologies combined with the risk of failure.
  • You can’t directly link costs incurred with productivity gains.
DOWNLOAD THE GUIDE

How gamification can quickly and easily digitize your organization

Find out how gamification can accelerate business digitization and create a new business ecosystem capable of:

  • Generate involvement from all the actors involved.
  • Ensure perfect integration of tools and technologies (old and new).
  • Optimize the redesign of business processes and working methods.
  • Respect corporate data management and protection policies (for example GDPR).
  • Track performance increases and certify ROI.
DOWNLOAD THE GUIDE

Break down barriers to corporate digitalization and ensure its success

Vision, strategy, culture and engagement are the critical success factors of corporate digital transformation.

In our guide you will find a precise strategic and operational framework to ensure that the business digitization process is successfully completed.

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